1. Plan your writing
2. Write only what should be read
3. Get your facts straight
4. Write, rewrite, rewrite again
5. Check grammar, spelling, and style
6. Select efficient words
7. Write concisely
8. Write positively
9. Place frequently misused words in context
10. Avoid redundancy
11. Vary your sentence structure
12. Use active voice
13. Understand the value of passive voice
14. Recognize passive voice
15. Avoid sentence fragments
16. Beware of run-on sentences
17. Don't overuse commas
18. Write effective paragraphs
19. Create unity
20. Add coherence
21. Build logical bridges
22. Include an enticing topic sentence
23. Develop each paragraph fully
24. Be sure subjects and verbs agree
25. Make company names singular
26. Use plural nouns and pronouns
27. Properly use indefinite pronouns
28. Avoid gender-specific language
29. Use nondiscriminatory language
30. Use parallel words or phrases in lists and series
31. Use bullets correctly
32. Capitalize correctly
33. Write numbers correctly
34. Write with confidence
35. Use a courteous and sincere tone
36. Avoid inappropriate abbreviations
37. Use your dictionary
38. Proofread carefully